China’s car dealers feel squeeze between price war, e-commerce rivals

Chinese car dealers, once the beneficiaries of the country’s booming automotive market, are facing a bleak future as they fall victim to a brutal price war and a growing preference for e-commerce sales among manufacturers and shoppers.
The industry’s 14 major participants reported a 10 per cent sales slump in the first half of 2025, following an 18 per cent year-on-year decline in 2024, according to data from the China Passenger Car Association (CPCA).
Cui Dongshu, general secretary of the…